Today, in my Corporate/Social Responsible Communication class we had a guest speaker from KLD Research & Analytics, Inc. When first learning about Social Responsible Investing at the beginning of the semester, I found it hard to get a full grasp on a concrete definition of exactly what that was.
Libby, (Our Guest Speaker) did a wonderful job explaining what her company does as a research tool to social responsible investers. I would like to give you a little overview of what she presented to us today in class.
KLD, researches 3,000 top financial coroporations in the United States. They rate and grade those individual corporations on certain criteria they have developed as a rubric of sorts. These areas include Enviornment, Social, and Corporate. She then explained that KLD's clients are NOT the companies. They are the investors who are paying to see how the companies are rated and if they portray CSR.
I think SRI and CSR are very interesting fields to look at, perhaps with graduation on the rise for many of us- you might be interested in looking into these fields aswell!
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I am also in that class and I agree with you that Libby did an awesome job breaking her company down to our class. Previously, I understood what CSR was from Van Leuven, but SRI kind of threw me for a loop. However, after listening to Libby talk about her company, I realized how interesting the field is. Although I hate researching things, I think it would be fun to work on the aspect of the job which actually analyzes the data and works with the companies who are deciding whether to invest in a certain company or not.
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